AM to PM, it’s all here.

The Courtyard

The Courtyard is a mixed-use development in Manama, Bahrain. It offers a unique urban 
living experience around the clock: it is a home, a space for work and inspiration, an exclusive destination for dining and shopping, a place of recreation, a health and wellness centre, as well as a place to meet friends and family with a selection of boutique restaurants and cafés.

Services

  • Master brand design
  • Concept development
  • Brand Structure and Naming
  • UX and UI design
  • Launch campaign marketing
  • Photoshoot direction
  • Website development
  • Wayfinding

Challenge

Based on the concept of living dualities, The Courtyard provides a dynamic space for anything you need and the branding aims to reflect this variety — from retail and dining 
to modern offices and a premium residence offering with concierge and private pool.


The visual style needed to bring together the existing retail space and the planned minimal 
and modern residential tower in a cohesive way.

Response

We focused on the theme of Contemporary Urban Living, to convey why The Courtyard with its diverse offer is the best place for young professionals seeking a well balanced city life.

Result

Through the minimal yet vibrant look-and-feel we’ve built an identity that is both modern 
and stylish. The logo represents The Courtyard as a space of dualities, the dynamic split and contrasting colours emphasise the diverse offer.


The triangles from the logo are used as a mosaic holding device for imagery that conveys 
the fact that The Courtyard is a place to do everything, at any time — making the essence 
of urban living a reality.