To underline the message of Ocean Sky being different to it's 'competitors', the corporate brochure needed to be confident yet subtle. Interstate created a hard back large format book which didn't carry any aircraft reference on the front. Instead, a calming 'Ocean and Sky' image with an embossed logo.
Inside, striking imagery merged seamlessly with white space and copy that had a gentle yet reassuring pace. The timeline ran throughout in metallic inks with subtle varnishing.