Interstate was appointed to create a brand that was clearly Russian, reflected the strong national pride and could stand firmly on the world stage. To be a true contender in premium real estate development and services.

Russia is an inspiring country; from a rousing national anthem, to rich and varied cultural landscape. It was established that nothing is more important than a Russian's own love of their 'Motherland'.

Accordingly, RussianLand takes on a huge emotional responsibility when it assumes the mantle as Russia’s foremost real estate developer with a mandate to reshape the Russian landscape.